Are you trying to sell things online?
Then I am confident you will agree that converting your traffic into sales is hard.
And getting yourself profitable? That’s even tougher.
But there’s a simple secret to increasing the value of each customer you sell to:
Sales funnels. Clickfunnels And Zoom
By producing a well-designed sales funnel, it is possible to dramatically boost your sales and provide more value to your customers.
In this article, I’m going to introduce you to ClickFunnels, the application I am using to build sales funnels for my business.
You do not need any technical know-how to utilize this, and it is going to truly change how you operate your business.
If you are ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs out there. I will be speaking about that too later on.
What’s ClickFunnels? Clickfunnels And Zoom
ClickFunnels was made back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million per year company and they just crossed over 65,000 active members as of August 2018.
In its core, ClickFunnels is an application for constructing sales funnels. With a lot of added bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Membership websites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Basically, you’re getting everything you need to market and sell your products online, without needing to hire expensive developers.
And people are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels using ClickFunnels.
That’s amazing.Clickfunnels And Zoom
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct types of funnels that he has used successfully in his own business.
The funnel types fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are some other special funnels like Membership funnels you can create as well.
They include simple funnels like the Squeeze Page Funnel which collects a visitor’s email address and then sends them into a Thank you page when signing up.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to your more expensive products with Order Form bumps, and One Click upsells or Downsells.
Moreover, each funnel type has its own set of free templates and paid templates. So even in the event that you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels And Zoom
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a great starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of columns and rows. You can then use your mouse to drag elements around and place them where you want them.
While not as flexible as Instapage’s landing page editor, it is still very good and it may be used to achieve just about any design you desire.
What I like is that the editor is quite intuitive to use.
Selecting elements on the page and transferring them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties could be done via the fly-out sidebar.
And contrary to other editors on the market, everything is organized in a logical manner. You’re not spending a lot of time hunting for what you would like to do.
The main thing is that no coding is needed. So you don’t have to spend time studying HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are vital for providing you the flexibility to design the exact pages you woud like and ClickFunnels gives you a wide variety of them to use.
Basic elements include Headline, Photo, Text, Button, Input forms and Video widgets. These are the basic building blocks for any landing page that you construct in the software.
ClickFunnels also includes several advanced elements like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Plus, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With most elements, you can alter common properties like background colors, margins, fonts, and alignment.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s no doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program that you can be a part of.
First the Fundamentals:
The ClickFunnels affiliate program pays 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your very own dream car as soon as you hit 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells that your referrals purchase as they go through their specific funnels as well.
But that is not all:
ClickFunnels also has another excellent feature for affiliates known as share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they’ll have the ability to add this funnel directly into their accounts if they’re an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their accounts.
What’s really awesome is that this share URL also acts as your affiliate link, and you’ll get a recurring commission if this new user ends up staying.
What I do not like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After picking your funnel type and template, it needs to get added to your account.
For some reason, this process appears to take around 8-10 seconds each time.
While I don’t know what is going on behind the scenes, it does not make sense to me why this would take so long. It’s somewhat annoying, although only a minor inconvenience.
Bad Part #2: Limits on funnels you can make and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their cheapest plan. I’m not a fan of software products that restrict you in this manner.
If you are just building sales funnels for yourself, these limitations are most likely okay.
But you can get more annoyed at such limitations if you’re doing client work, building funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You’ll want to upgrade to the Etison Suite plan if you would like to develop unlimited funnels.
Bad Part #3: Quite Large learning curve
The scope of what ClickFunnels could do is fairely huge, and it can definitely be intimidating to some.
That is why ClickFunnels put a lot of work into the onboarding process to help ease you into the program. The ClickFunnels interface is fairely well designed for the most part and when you’ve assembled a few funnels yourself, the entire process does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they’ve now been merged into 2 separate plans.
So how much is ClickFunnels now?
At the moment, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel creation tools, but you are limited to generating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you create your own affiliate program.
To gain access to that, you’ll need to go with the Etison Suite plan. It includes everything, plus you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there aren’t any ClickFunnels coupon codes available. But, you can purchase Funnel Hacks for $997 which gives you 6 months of Etison Suite for free plus some additional bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not limited whatsoever which lets you give the software a full test before you fully commit.
If $97 or $297 a month seems like too big a commitment for your current budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also have access to for only $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it is a great way to try out ClickFunnels on a budget.
Everything else you need to know concerning ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be a little slow in responding. They use Intercom, so you may immediately ask questions in the live chat box. Support requests are usually answered within a few hours and I found the team to fairly helpful to all my queries.
Do I need my own domain name? Clickfunnels And Zoom
You do not necessarily need your own domain name to launch a funnel, but I would advise it. If you do not have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus that I didn’t know about is that ClickFunnels will get you your first domain name for free and even install SSL on it for you. You can discover how to do this from the first game in the onboarding training.
Do they have an active community?
Both groups are extremely active and it’s a great place to get opinions on your sales funnels and answer any questions you may have.
There are also several other FB groups run by ClickFunnels affiliates which are also very active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they provide?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is the reason why I would highly suggest going with Stripe if you can.
What’s the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to join with Funnel Hacks instead to save some additional money. For $997, you’ll receive six months of the Etison Suite plan which is $1,782 in value.
You will also get a bunch of additional training and bonuses which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I think ClickFunnels has some negative buzz around it due to all the affiliates who are trying to promote it.
However, no, ClickFunnels is not a scam. It’s definitely the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a great software with an amazing affiliate opportunity. So many men and women are utilizing ClickFunnels to build 6 and 7 figure businesses.
When people ask, “How can I create a sales funnel”, ClickFunnels is the #1 answer hands down. There is no other application that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are plenty of ways marketers are using ClickFunnels at the moment in their business.
It’s terrific for creating opt-in funnels to help you generate more prospects and build your email list.
You can produce webinar funnels that will help you develop your brand and promote your products and services.
And you can use it to create membership sites where you can gate your premium content so that it’s available only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels And Zoom
First of all, you need to have a product or service to market. If you don’t have something to sell, then don’t even bother looking into ClickFunnels until you do. Unless you just want to promote it as an affiliate.
Next, you have to be willing to commit time and money into creating your value ladder and building out your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And coming up with appropriate upsells, order bumps and other OTOs that match or improve your principal product offering.
If you are unclear how to start, I’d take a look at Russell’s very own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he explains exactly the why and how of creating sales funnels and how to tell stories to sell your products and services.
And as you go through his own sales funnels yourself you can observe the way he goes from low-cost tripwire (DotComSecrets) to promoting his flagship product (ClickFunnels).
By creating his own community of raving fans he could then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and more.
As soon as you’ve gone through his funnels, then you can take the components that are applicable to your own business and create a plan for your sales funnel. Once you have that in place, you will be ready to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there that share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is among the market leaders in the landing page builder space and it’s a very popular tool in its own right.
It also recently introduced the capability to sell products directly on their pages using its new Checkout widget
Each product features a huge selection of fine looking templates. Both have drag and drop editors which make it effortless for you to build the designs you want. And both integrate with all the popular email service providers.
But, Leadpages is significantly more limited in scope than ClickFunnels. You use it to create landing pages that will allow you to collect prospects. This is not a bad thing since LeadPages really shines for building landing pages fast.
At this time, among the best strategies for growing your email list is by using content upgrades. By creating targeted lead magnets into your most well-known articles you can acquire opt-in conversion rates that far surpass your typical pop-up.
LeadPages is the very best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you will see today.
So if you are primarily concentrated on lead generation, I’d definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
But, if you are selling a product or service, then ClickFunnels is the better alternative . While it comes with a higher learning curve than Leadpages, as soon as you master the tool, you can really explode your sales as soon as you begin creating sales funnels for all your products.
ClickFunnels vs SamCart
SamCart is a product that allows users to build amazing, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is targeted towards getting setup and selling quickly. It supports both Stripe and Paypal and it includes 17 different checkout page templates which you may customize.
Concerning flexibility, there’s absolutely not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream of. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is another great way to raise conversions.
However, where Samcart is missing, is the ability to capture leads and create complete sales funnels. Both products come in at the exact same $97 per month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful compared to Samcart.
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for every kind of funnel
– Great on-boarding process for learning the software
– Software has been better after each update
– Readily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
– Limitations on the number of funnels, pages, and visitors with the standard plan
– Plently of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels And Zoom
Which application you go with depends on your needs and the amount of work you are willing to invest in your enterprise.
Although a lot of you are selling standalone products, are you willing to put in the effort necessary to create a high converting sales funnel?
If not, ClickFunnels might be overkill for you. You can collect leads or market your front end product more cheaply using alternative services.
However, if raising the average lifetime value of your customers is important to you, then I really recommend giving ClickFunnels a try.
Not just to get access to the software but also because the coaching you receive will be both inspirational and enlightening. Clickfunnels And Zoom
Make the most of the ClickFunnels 14-day free trial, and see whether you can use it to increase your business today.