Are you currently trying to sell stuff online?

Then I’m confident you will agree that converting your traffic into sales is hard.

And getting yourself profitable? That’s even tougher.

But there’s a simple secret to increasing the value of every customer you sell to:

Sales funnels. Clickfunnels For Mortgage Leads

By creating a well-designed sales funnel, you can dramatically boost your earnings and provide more value to your clients.

In this post, I’m going to introduce you to ClickFunnels, the software I’m using to build sales funnels for my business.

You don’t need any technical know-how to use this, and it is going to really change the way you operate your business.

Plus:

If you’re ready to throw yourself into the ClickFunnels world, it’s one of the best affiliate programs on the market. I’ll be speaking about that too later on.

 

What’s ClickFunnels? Clickfunnels For Mortgage Leads

ClickFunnels was made back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million a year business and they just crossed over 65,000 active members as of August 2018.

At its core, ClickFunnels is an application for constructing sales funnels. With a lot of additional bells and whistles.

You can use it to construct:

– Landing pages

– Squeeze pages

– Webinars

– Membership sites

– Every type of sales funnel you can think of, complete with order bumps, upsells and downsells

Plus, with the highest end Etison Suite package you will even have the ability to start your own affiliate program (Backpack) and change out your email service with (Actionetics MD).

Basically, you’re getting all you need to market and promote your products online, without having to employ expensive programmers.

And people are using ClickFunnels with great success.

If you check out their 2 Comma Club site, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.

That’s remarkable.Clickfunnels For Mortgage Leads

 

What are the best parts of ClickFunnels?

 

Best Feature #1: Funnel template blueprints

If you’ve never created a sales funnel before then ClickFunnels has you covered.

Russell has identified 22 distinct types of funnels that he has used successfully in his own business.

The funnel types fall into 3 main categories: Lead Capture FunnelsSales Page Funnels, and Event Funnels. But there are some other special funnels like Membership funnels you can create too.

Clickfunnels For Mortgage Leads

They include simple funnels like the Squeeze Page Funnel which gathers a visitor’s email address and then sends them into a Thank you page when registering.

Or to more complex sales funnels like the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.

In addition, every funnel type has its own set of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will all have a consistent, professional design.

Here’s a high-level overview of how to create your first sales funnel:

  1. Choose a funnel type.
  2. Select a template.
  3. Customize each page to fit your business.
  4. Add your products and ensure all your email and payment integrations are set up.
  5. Set a domain name for your new funnel.
  6. Save your funnel.

Your sales funnel is now live and you can start sending traffic to it. Clickfunnels For Mortgage Leads

 

Best Feature #2: Good Visual Drag and Drop Editor

While ClickFunnels gives you a great starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can truly make each page in your funnel your own.

Pages in ClickFunnels are laid out using sections that can have any number of rows and columns. After that you can use your mouse to drag elements around and put them where you need them.

While not as flexible as Instapage’s landing page editor, it’s still quite good and it may be utilized to achieve pretty much any design you want.

What I like is that the editor is very intuitive to use.

Selecting elements on the page and transferring them where you want is very seamless.

Text elements can be edited inline, and modifying any element’s properties could be accomplished via the fly-out sidebar.

And contrary to other editors on the market, everything is organized in a logical manner.  You are not spending a great deal of time hunting for what you would like to do.

The main thing is that no programming is required. So you don’t have to spend time studying HTML or CSS or some other technical things like that.

 

Best Feature #3: Nice Selection of Page Elements

Elements (or widgets) are vital for providing you the flexibility to design the specific pages you woud like and ClickFunnels gives you a large variety of them to use.

Basic elements include Headline, Image, Text, Button, Input types and Video widgets. These are the fundamental building blocks for any landing page you build in the software.

ClickFunnels also includes several advanced components like:

– SMS Signup

– Surveys

– Pricing Tables

– Progress Bars

– Facebook Comments

– FAQ Blocks

– Countdown Timers

– Custom HTML

Plus, there are specialized elements like Membership elements for your membership pages and order and shipping form elements for your order pages.

Each element can be easily customized from the editor sidebar. With majority of elements, you can change common properties like background colors, margins, fonts, and alignment.

Then there are element specific attributes like the image URL for the Image element or the Button text of your button.

 

Best Feature #4: The ClickFunnels Affiliate program is awesome

There’s little doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program that you can be a part of.

The basics:

The ClickFunnels affiliate program pays 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your own dream car once you hit 100 active referrals.

On top of that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.

You also get 40% commissions by promoting any product in the ClickFunnel’s ecosystem such as DotCom SecretsExpert Secrets or even the Software Secrets books.

And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells your referrals buy as they go through their specific funnels too.

But that’s not all:

ClickFunnels also has another great feature for affiliates called share funnels.

Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.

When someone visits this URL, they’ll have the ability to bring this funnel directly into their accounts if they are an existing ClickFunnels member. If they aren’t a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their accounts.

What’s really amazing is that this share URL also acts as your affiliate link, and you will get a recurring commission when this new user ends up staying on.

 

What I don’t like about ClickFunnels?

 

Bad Part #1: Why is adding a funnel so slow?

After picking your funnel type and template, it needs to get added to your account.

For some reason, this procedure appears to take around 8-10 seconds every time.

While I don’t know what’s really going on behind the scenes, it doesn’t make sense to me why this would take so long. It’s a bit annoying, although just a minor inconvenience.

 

Bad Part #2: Restrictions on funnels you can create and visitors

ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their cheapest plan. I’m not a fan of software products which restrict you in this way.

If you are just building sales funnels for yourself, these limits are most likely okay.

However you can get more annoyed at these constraints if you are doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.

You will want to upgrade to the Etison Suite plan if you would like to build unlimited funnels.

 

Bad Part #3: Quite Large learning curve

The scope of what ClickFunnels can do is pretty huge, and it can certainly be intimidating to some.

That’s why ClickFunnels put a lot of work into the onboarding process to help ease you into the software. The ClickFunnels interface is pretty well made for the most part and once you’ve built a couple funnels yourself, the whole process does get easier over time.

 

ClickFunnels Pricing

Over time, ClickFunnels has evolved their pricing plans. Initially, they had 3 different pricing tiers, but they have now been merged into 2 separate plans.

So how much is ClickFunnels now?

Currently, the cheapest ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel creation tools, but you are restricted to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to make your own affiliate program.

To get access to that, you’ll need to go for the Etison Suite plan. It includes everything, and you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.

As far as I can tell, there aren’t any ClickFunnels coupon codes out there. But, you can purchase Funnel Hacks for $997 which provides you 6 months of Etison Suite for free plus some extra bonuses. This brings the cost down to $166.16 per month.

ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not limited whatsoever which lets you give the software a full test before you fully commit.

If $97 or $297 a month seems like too large a commitment for your current budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also get access to for just $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it is a great way to try out ClickFunnels on a budget.

 

Everything else you need to know concerning ClickFunnels

 

How is their support?

ClickFunnels support is quite good in my experience, although they can be a little slow in responding. They utilize Intercom, so you can immediately ask questions in the live chat box. Support requests are usually answered within a few hours and I found the staff to fairly helpful to all my questions.

 

Do I need my own domain name? Clickfunnels For Mortgage Leads

You don’t necessarily need your own domain name to launch a funnel, but I would advise it. If you don’t have one then your funnel URL will look something like http://username.clickfunnels.com.

One nice bonus that I didn’t know about is that ClickFunnels will buy you your first domain name for free and even set up SSL on it for you. You can discover how to do this from the first game in the onboarding training.

 

Do they have an active community?

ClickFunnels has an massive community. There’s the official group on FB with over 100k members as well as the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.

Both groups are very active and it is a great place to get opinions on your sales funnels and answer any questions that you may have.

Additionally, there are other FB groups run by ClickFunnels affiliates which are also quite active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.

 

What integrations do they provide?

Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software out there.

 

For payment gateways, ClickFunnels integrates with StripePaypalClickbank, Infusionsoft, Authorize.net, and a couple of others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That’s why I would highly suggest going with Stripe if you can.

 

What’s the Funnel Hacks system?

If you’re looking to acquire the $297/mo. Etison Suite plan, then it’s definitely worth it to sign up with Funnel Hacks instead to save some additional money. For $997, you are going to receive six months of the Etison Suite plan which is $1,782 in value.

You will also get a bunch of additional training and bonuses which include:

– 6 Week Funnel Hacks Master Class ($2,997 value)

– Instant Traffic Hacks ($1,997 value)

– Inception Secrets ($1,997 value)

– SOAP & Seinfeld Email Sequences ($997 value)

 

Is ClickFunnels a scam?

I believe ClickFunnels has some negative buzz around it because of all of the affiliates that are trying to promote it.

However, no, ClickFunnels is not a scam. It is certainly the real deal.

It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.

It’s a fantastic software with an amazing affiliate opportunity. So many people are utilizing ClickFunnels to build 6 and 7 figure businesses.

When folks ask, “How do I create a sales funnel”, ClickFunnels is the #1 answer hands down. There’s no other application that can do every thing that ClickFunnels does at the moment.

 

What else is ClickFunnels used for?

Besides building standard sales funnels, there are many ways marketers are using ClickFunnels at the moment in their business.

It is terrific for creating opt-in funnels that will help you generate more prospects and build your email list.

You can produce webinar funnels that will help you grow your brand and sell your products and services.

And you can use it to build membership sites where you can gate your premium content so that it is accessible only to subscribers.

 

How can you make ClickFunnels work for you? Clickfunnels For Mortgage Leads

First of all, you need to have a product or service to market. If you don’t have something to market, then do not even bother looking into ClickFunnels before you do. Unless you only want to promote it as an affiliate.

Next, you have to be willing to commit time and money into creating your value ladder and building out your entire sales funnel.

That means creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And then coming up with appropriate upsells, order bumps and other OTOs that match or enhance your main product offering.

If you’re unclear how to being, I would have a look at Russell’s very own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he describes precisely the why and how of building sales funnels and how to tell stories to sell your products and services.

And as you go through his own sales funnels you can see how he goes from low-cost tripwire (DotComSecrets) into selling his flagship product (ClickFunnels).

By creating his own community of raving fans he can then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and more.

As soon as you’ve gone through his funnels, then you can take the parts that apply to your own company and create a plan for your sales funnel. As soon as you have that in place, you will be prepared to begin making money with ClickFunnels.

 

ClickFunnels versus the competition

There are a few ClickFunnels alternatives out there which share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.

 

ClickFunnels vs LeadPages 

Today, LeadPages is among the market leaders in the landing page builder space and it’s a really popular tool in its own right.

It also recently introduced the ability to sell products directly on their pages using its new Checkout widget

Each product features a large selection of nice looking templates. Both have drag and drop editors which make it effortless for you to build the designs you desire. And both integrate with the popular email service providers.

Leadpages is significantly more limited in scope than ClickFunnels. You use it to create landing pages that will help you collect prospects. This isn’t a bad thing since LeadPages really shines for building landing pages quickly.

Right now, among the most effective strategies for growing your email list is by using content upgrades. By creating targeted lead magnets into your most popular articles you can get opt-in conversion rates that far exceed your standard pop-up.

LeadPages is the very best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you will see now.

So if you’re primarily concentrated on lead generation, I’d definitely suggest trying out LeadPages.

However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.

But, if you’re selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the instrument, it’s possible to really explode your earnings as soon as you begin creating sales funnels for all your products.

 

ClickFunnels vs SamCart

SamCart is a product which lets users build beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.

SamCart is targeted towards getting setup and selling fast. It supports both Stripe and Paypal and it includes 17 distinct checkout page templates that you may customize.

Concerning flexibility, there’s absolutely no comparison between ClickFunnel’s drag and drop editor and SamCart’s.

ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream of. SamCart only allows for some basic customizations to its own pre-made templates.

SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is another great way to raise conversions.

But where Samcart is missing, is the capability to capture leads and build complete sales funnels. Both products come in at the same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and powerful compared to Samcart.

 

ClickFunnels Pros 

– Best software for creating marketing and sales funnels

– Editor balances ease of use with flexibility

– Integrates with all major email and payment providers

– Beautiful looking templates for each type of funnel

– Great on-boarding procedure for learning the software

– Software continues to get better after every update

– Readily share any funnels you build and automatically earn affiliate commissions

– 2-tier affiliate program

– Free domain name with SSL installed

– 14-day free trial

 

 

ClickFunnels Cons

– Limits on the amount of funnels, pages, and visitors with the standard plan

– Lots of things to understand, a steep learning curve

– Split testing is pretty basic

 

 

Final Thoughts Clickfunnels For Mortgage Leads

Which application you go with depends on your needs and the amount of work you are willing to invest in your business.

Although many of you are selling standalone products, are you ready to put in the effort required to create a high converting sales funnel?

If not, ClickFunnels could be overkill for you. You can collect leads or sell your front end product more cheaply using alternative services.

However, if increasing the average lifetime value of your customers is important to you, then I truly suggest giving ClickFunnels a try.

Not only to access the software but also because the coaching you get will be both inspiring and enlightening. Clickfunnels For Mortgage Leads

Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to increase your business now.